A&B #117

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🙏 Support:This week's newsletter was made possible by Audible.If you ever wanted to try audiobooks, now is the perfect time. Audible is offering a limited-time offer to get the first 4 months of Audible Premium Plus for only $5.95 a month. You'll get access to audiobooks, podcasts, Audible originals, and more.SAVE 60% on Audible here!

👋 Hey everyone,

Here are a few popular posts you may have missed:

• 15 Lessons every aspiring author should know.

• 10 Visuals that will inspire you to read more books.

• 10 Unwritten relationship rules every guy should know.

PS: As a Thanksgiving gift, my friend Chandler Bolt is hooking up A&B readers with a free copy of his book.

Get the book here for FREE while you can!

📚 Book Summary:

This week's book is Published by Chandler Bolt.If you ever wanted to self-publish a book, this book will show you how. It's direct, actionable, and will teach you how to finish your first draft, design your book cover, market it, and more.  Here are 3 lessons from it:1) Remember The 4 P's Of Writing A BookIf you want to write a book (and increase your chances of it becoming a bestseller) remember these 4 P's: Person: Who's the ideal reader for this book? Who can you help the most, who will buy the book, read it, and love it? The more specific you can get, the more of an impact your book will have and the easier it will be to write and market it. Pain: What's the pain that your reader knows they have that they're hoping this book will solve? Promise: What's the outcome or benefit your reader will experience because of reading your book? For non-fiction, this is straightforward. For children's books, it's parents hoping for entertainment and life lessons for their kids. For fiction books, it's entertainment and the enjoyment of reading a well-written book. Price: Follow the common pricing tiers within your book's genre and format.Follow these pointers and you'll be on your way to creating an awesome book.2) Make The Cover Clear & MarketableThey say don't judge a book by its cover, but the truth is we all do. That's why you want the title to be clear, not clever.Confused people don't buy books so make sure potential readers get a clear idea of what your book is about from your title and subtitle. The books that sell the most copies have obvious, "boring" titles, such as How To Win Friends & Influence People or The 22 Immutable Laws of Marketing. You can tell exactly what these books are about simply by reading the title.A similar concept goes for your book cover. You want it to be marketable instead of trying to make it a piece of art. The design should grab the reader's attention, have a clear title and subtitle, and give potential readers an understanding of what the book is about. As a general rule, put your name to be at the bottom of the cover so the reader's attention goes to the title and subtitle (unless you're famous then you can put it on the top). More book cover tips here. 3) Start Marketing Your Book The Day You Start Writing ItYou don't want to wait until your book is published to start marketing it, you want to start marketing it the day you decide to write it.You want to turn your writing journey into a story for everyone to follow.This makes friends, family, and followers feel like they're part of your author's journey, and by giving people a behind-the-scenes view, you'll build interest, get helpful feedback, and get people excited about your book. Here are a few milestones you should share with your audience: The day you decide to write a book. The day you finish your outline. The day you complete your first draft. The day you finish editing your manuscript. The day you design your book cover. The day you get your first proof copy. The day your book officially launches.Don't do the rookie mistake of being the author in the woods who only comes out once the book is finished, if you do that no one will care about it. Instead, share and celebrate your journey with people and they will be happy to get involved and support you.

📝 Favorite Quotes:

• "A book is a $15 mentor."

• "The smartest, most successful people on the planet have written and published books with the best knowledge they have learned in their lifetime."

• "Books change the lives of readers who read them. They also change the lives of the author who writes them. It's not about the book, it's about who you become in the process of writing and publishing your book."

• "Nobody has time to write a book, they make the time."

• "With a book, you do work once, crystalizing all of your knowledge and lessons you've learned into the written word. Once you create the book, it can impact thousands, tens of thousands, or maybe even millions of people."

• "The most important thing is getting your rough draft done as quickly as possible....once you get your rough draft done, you start to see the light at the end of the tunnel."

• "Successful authors start marketing their book when they first decide to write it."

• "If you build it, they will not come. You have to tell them about it."

• "Treat it like a hobby and it'll pay like a hobby. Treat it like a business, and it'll pay like a business."

🎧 Podcast/YouTube Update:

Here are 3 new short videos you might enjoy:

• 5 BIG Books Worth Your Time

• 5 Books To Never Get Manipulated

• 5 Books To Solve 5 Major Problems

📖 Reading Lesson:The Bar & Bookstore Law:The amount of money you spend at a bar on a Saturday should be the same amount you spend at a bookstore on Sunday.Ex: If you spend $50 at a bar tonight, spend $50 at a bookstore tomorrow.

⭐️ Quote: "How you handle even minor adversity might seem like nothing, but, in fact, it reveals everything."From The Daily Stoic by Ryan Holiday.

Thank you for your support everyone, I'll see you next Sunday!Read on,Alex W.